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Outreach Materials

Partners play an important role in supporting a complete and accurate count in 2020.

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To help partners effectively engage their communities, the U.S. Census Bureau offers materials about the 2020 Census that can be shared with the public and provides resources that explain what partners can do to contribute. Scroll down for the latest resources, and be sure to check back regularly as new materials in multiple languages are continuously added.

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2020 Census Benefits Toolkit

The Census Benefits Toolkit promotes the 2020 Census through resources that help communities understand how the census can shape their future.

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2020 Census Complete Count Committee Guide

2020 Census Complete Count Committee Guide

Explains what Complete Count Committees are and how to join.

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2020 Census Congressional Partnership Playbook

Contains information about the census, social media guidance and public service announcement resources that will help members of congress inform constituents about the 2020 Census and 2020 Census jobs.

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2020 Census Congressional Toolkit

2020 Census Congressional Toolkit

Provides resources to help congressional officials promote public awareness about the 2020 Census.

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2020 Census Fact Sheets

2020 Census Fact Sheets

A collection of 2020 Census-related fact sheets.


2020 Census Federal Agency Toolkit

Includes resources to support internal and external communications and data tools that help show how funding for public programs is shaped by census responses.

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2020 Census Jobs Fact Sheet

Outlines 2020 Census job opportunities and provides details on positions and the application process.

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2020 Census Promotional Materials and Guidelines

2020 Census Promotional Materials and Guidelines

Provides guidance on using the 2020 Census logo and tagline.


2020 Census Snapshot for American Indians and Alaska Natives

2020 Census Snapshot for American Indians and Alaska Natives

Explains the 2020 Census, why it is important, and answers FAQs for AIAN tribes and communities.

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2020 Census Stakeholder Webinar Recording

2020 Census Stakeholder Webinar Recording

This July 2019 webinar includes important 2020 Census updates and resources needed to promote a complete and accurate count in your community.


2020 Census Toolkit for State and Local Officials

2020 Census Toolkit for State and Local Officials

Provides resources to help state and local officials promote public awareness about the 2020 Census.

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2020 Census Web Badges

2020 Census Web Badges

Show your support of the 2020 Census on your website.

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An Open Letter to the Veteran Community from the U.S. Census Bureau

A letter from U.S. Census Bureau Director Steven D. Dillingham encouraging veterans to get involved in the 2020 Census.

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Awareness Poster - Confidentiality (Option 1)

Awareness Poster - Confidentiality

Explains that census responses are safe and confidential.

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Awareness Poster - LGBTQ+

Awareness Poster - LGBTQ+

Explains the relationship question on the 2020 Census.


Be a Census Taker - Cards

Promotes census taker job opportunities and how to apply.


Be A Census Taker Videos

These videos encourage viewers to become census takers for the 2020 Census, highlighting the chance to earn extra income and support their communities.

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Be a Census Taker - Handout

Promotes census taker job opportunities, position benefits, and how to apply.


Brochure About Residence Criteria

Explains what the 2020 Census is, why it is important, and how to respond.

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Census 101: What You Need to Know

Census 101: What You Need To Know

Offers a refresher of the 2020 Census and why it is important.

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Census Bureau YouTube Channel

Census Bureau YouTube Channel

A collection of 2020 Census videos.


Census Solutions Workshop Toolkit

A guide to running creative and collaborative workshops.

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Community Outreach Toolkit

A quick-start guide to tailoring census outreach efforts for the people you serve.

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Complete Count Committee Messaging

Outlines short messages that State Complete Count Commissions and Complete Count Committees can encourage partners to use on bills, receipts, and more.

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Counting Young Children Fact Sheet

This fact sheet gives information about counting young children and why it's important.


Counting Young Children in the 2020 Census

Describes the challenges involved in accurately counting young children and how you can help ensure all children are counted in 2020.

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Customizable Social Media Content and Graphics

Customizable Social Media Content and Graphics

Share your partnership with the 2020 Census. These sample messages can be tailored for your audience.

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Fact Sheet About the Race Question

Explains why the 2020 Census asks about race and ethnicity and how the question provides important statistics about the population.

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Fact Sheet About the Sex Question

Explains why the 2020 Census asks about sex and how responses help provide important population statistics.

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Fact Sheet for Asian American Audiences

Explains how census responses are used and how they impact Asian American families and communities.

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Fact Sheet for Black/African American Audiences

Explains how the 2020 Census impacts the Black/African American community and how to respond.

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Fact Sheet for Civic Organizations

Explains how civic organizations can promote the 2020 Census in their local communities.

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Fact Sheet for Group Housing

Explains how individuals living in group facilities are counted in the 2020 Census.

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 Fact Sheet for Hispanic Audiences

Explains how the 2020 Census impacts Hispanic audiences and that responses are confidential.

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Fact Sheet for Hispanic Partners

Outlines how partnering with the 2020 Census will benefit Hispanic organizations and communities, plus other key information.

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Fact Sheet for Homeless Audiences

Explains the importance of the 2020 Census and how persons experiencing homelessness can respond.


Fact Sheet for Middle Eastern and North African Audiences

Explains why the 2020 Census is important for MENA communities and how responses are used.

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Fact Sheet for Military

Explains what the 2020 Census is and how to count members of the military.

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Fact Sheet for Multigenerational Households

Explains the importance of counting everyone in your household in the 2020 Census, including grandparents and young children.

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Fact Sheet for Native Hawaiians and Pacific Islanders

Explains how to respond to the 2020 Census and why responding is important for Native Hawaiian and Pacific Islander communities.

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Fact Sheet for Older Audiences

Explains why the 2020 Census is important for older audiences, their community, and their families.

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Fact Sheet for Property Managers

Fact Sheet for Property Managers

Explains the role property managers can play in ensuring an accurate 2020 Census count.

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Fact Sheet for Puerto Rico

Explains how responding to the 2020 Census can create a stronger future for Puerto Rico.


Fact Sheet for Renters

Fact Sheet for Renters

Explains the importance of renters’ participation in the 2020 Census.


Fact Sheet for Responding to the Census Online

Outlines how to respond to the 2020 Census online safely and easily.

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Fact Sheet for Rural Audiences

Fact Sheet for Rural Audiences

Explains the importance of the 2020 Census and how it can inform decisions on health care benefits and infrastructure in rural communities.


Fact Sheet on Accessibility of the 2020 Census

Explains how the 2020 Census is accessible for everyone and why it's important for everyone to respond.

 

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Fact Sheet: The 2020 Census and Confidentiality

Explains how federal law protects your personal information.

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Faith Community FAQ

Provides answers to questions about the 2020 Census frequently asked by the faith community.

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Why Your Faith Community Should Become a 2020 Census Official Partner

Why Your Faith Community Should Become a 2020 Census Official Partner

Provides more details on partnerships and why your faith community should become a partner.

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Why Your Faith Community Should Become a 2020 Census Official Partner

Faith Communities 2020 Census Action Guide

Provides information and resources to help faith leaders promote the 2020 Census in their communities.

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Customizable Social Media Content and Graphics

Fall 2019 Partnership Social Media Guide

Social media content for use by partners and stakeholders to help raise awareness of the 2020 Census. A PDF is also available for reference.

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General FAQ

Provides answers to frequently asked questions about the 2020 Census.

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Half-Page Handout About Counting Newborns

Half-Page Handout About Counting Newborns

Highlights the importance of counting babies born on or before April 1, 2020.

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Half-Page Handout for Asian American Audiences

Explains why 2020 Census data is important for Asian Americans and how it impacts families and communities.

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Information for Black/African American Audiences

Half-Page Handout for Black/African American Audiences

Explains how the 2020 Census impacts the Black/African American community.

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Half Page Handout for College Students

Half-Page Handout for College Students

Explains how participation in the 2020 Census shapes students’ futures.


Half-Page Handout for Hispanic Audiences

Half-Page Handout for Hispanic Audiences

Explains the benefits of the 2020 Census for the Hispanic community and that responses are confidential.

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Half-Page Handout for Libraries

Outlines the resources that libraries offer, such as public computers, to help communities respond to the 2020 Census.

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Half-Page Handout for Middle Eastern and North African Audiences

Outlines why the 2020 Census is important for MENA communities and explains how to respond safely and easily.

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Half-Page Handout for Migrant Workers

 Explains the benefits of the 2020 Census for migrant workers and their communities and that responses are confidential.

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Half-Page Handout for Military Audiences

Explains how members of the military living in various locations can respond to the 2020 Census.

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Half-Page Handout for Native Hawaiians and Pacific Islanders

Explains why it's important for Native Hawaiians and Pacific Islanders to respond to the 2020 Census.

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Half-Page Handout for Puerto Rico

Outlines why the 2020 Census is important for communities in Puerto Rico and explains how to respond safely and easily.

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Half Page Handout for Rural Audiences

Half-Page Handout for Rural Audiences

Explains how 2020 Census data can inform decisions on infrastructure and health care in rural communities.


Half-Page Handout for Small Businesses

Explains why the 2020 Census is important for small business owners and how census data can help them succeed.

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Half-Page Handout for Veterans

Explains how 2020 Census data is used and why it's important for veterans to respond.

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Half-Page Handout on Confidentiality

Highlights that responses to the 2020 Census are confidential and cannot be used against respondents in any way.

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Half-Page Handout on Ways to Respond

Highlights ways to respond to the 2020 Census, including online, by phone, or by mail.

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Handout About Why We Ask Each 2020 Census Question

Handout About Why We Ask Each 2020 Census Question

Explains why each question is asked on the 2020 Census and how those responses are used.

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Handout for College Students

Explains why the 2020 Census is important for college students and how they can respond.


Handout for Urban American Indians and Alaska Natives

Describes why the 2020 Census is important for urban AIAN communities and how to respond.

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Why Your Faith Community Should Become a 2020 Census Official Partner

Handout on Programs Influenced by Census Bureau Data

Provides examples of the many programs funded based on responses to the census.

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How the 2020 Census Will Invite Everyone to Respond

How the 2020 Census Will Invite Everyone To Respond

Explains the three ways individuals can respond to the 2020 Census.

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Sample Copy of the 2020 Census Questionnaire

Information for American Indians and Alaska Natives on the Race Question

Answers commonly asked questions from the AIAN community about the 2020 Census race question and explains that responses are based on self-identification.

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Information for Immigrant/Foreign Born Audiences

Information for Immigrant/Foreign-Born Audiences

Explains the 2020 Census, why it is important to immigrants and foreign-born communities, and how responses are kept safe.

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LGBTQ+ Half-Pager

LGBTQ+ Half-Pager

Highlights the 2020 Census relationship question and benefits of the 2020 Census for the LGBTQ+ community.


LGBTQ+ One Pager

LGBTQ+ One-Pager

Explains the 2020 Census and how it benefits the LGBTQ+ community.

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What Is the 2020 Census?

PSA Toolkit

This toolkit enables partners and stakeholders to access produced PSAs or create their own using pre-approved messages and talking points.

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Partner Activation Timeline

Outlines a timeline and action plan for 2020 Census partners and stakeholders.

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Partner Poster to Indicate Response Location

Indicates a location where individuals can respond to the 2020 Census.

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Partnership Fact Sheet

Outlines how partnering with the 2020 Census will benefit your organization, plus other key information.

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Poster About Counting Young Children (Option 1)

Poster About Counting Young Children

Highlights the importance of counting young children in the 2020 Census.

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Poster About Education (Option 1)

Poster About Education

Highlights how 2020 Census data can help improve schools through educational programs, after-school activities, and more.

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Poster About Healthcare

Poster About Health Care

Highlights how 2020 Census data can impact funding for community hospitals and clinics.


Poster About Higher Education

Highlights how 2020 Census data affects key higher education programs and services.

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Poster for Alaska Natives

Highlights that data collected from the 2020 Census will impact resources and services in Alaska Native communities.

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Poster for American Indians

Highlights why responding to the 2020 Census is so important for American Indian communities.

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Poster for Asian American Audiences

Highlights why Asian Americans should respond to the 2020 Census.

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Poster for Black/African American Audiences

Highlights how 2020 Census data will affect funding for communities and why it's important for Blacks/African Americans to respond.

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Poster for Hispanic Audiences

Highlights how the 2020 Census affects school funding and explains why it's important for Hispanic communities to respond.

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Poster for Middle Eastern and North African Audiences

Highlights why it's important for MENA communities to respond to the 2020 Census and be counted.

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Poster for Native Hawaiians and Pacific Islanders

Highlights the importance of responding and being counted for Native Hawaiians and Pacific Islanders.

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Poster for Older Audiences

Highlights that the 2020 Census will impact every generation, from newborn babies to older audiences.

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Poster for Puerto Rico

Explains why people living in Puerto Rico should respond to the 2020 Census and outlines ways to respond.

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Poster for Renters

Highlights why it's important for renters to respond to the 2020 Census.

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Poster for Urban American Indians and Alaska Natives

Highlights why responding to the 2020 Census is so important for urban AIAN communities.

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Poster for Veterans

Highlights why it's important for veterans to respond to the 2020 Census.

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Handout About Why We Ask Each 2020 Census Question

Posters About the Benefits of Being Counted

Explains how the 2020 Census impacts crucial funding for communities and why it's important for everyone to be counted.


Press Kit: 2020 Census

Press Kit: 2020 Census

Provides the latest news and resources.


Recruitment Graphics

Use these Recruitment Toolkit graphics to encourage your audience to become census takers for the 2020 Census.

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Reminder Card

Reminder Card

Explains the importance of counting everyone in your household on the 2020 Census and details those who are often missed.

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Responding to the 2020 Census without a Census ID

Responding Without a Census ID FAQ

Answers questions about how to respond to the census online or by phone without the unique Census ID provided in your census invitation.

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Responding to the 2020 Census in Spanish

Outlines how all households have the option to respond to the 2020 Census in Spanish.

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Sample Copy of the 2020 Census Questionnaire

Sample Copy of the 2020 Census Invitation Letter

This is a sample of the invitation letter households will receive inviting them to respond to the 2020 Census online. This version excludes the URL, Census ID, and contact information.

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Sample Copy of the 2020 Census Questionnaire

Sample Copy of the 2020 Census Questionnaire

This is a sample of the paper questionnaire that will be used during the 2020 Census. This version excludes the URL and contact information.

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Sample Drop-In Messages for Multiple Audiences

Includes audience-specific sample messages for partners to share with their stakeholders.

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Sample Message Template

Sample messaging for partners to use in emails, newsletters, and blogs to announce their support for the 2020 Census.

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Snapshot for Alaska Natives

Explains why the 2020 Census is important for Alaska Natives, answers FAQs, and outlines important dates.

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Customizable Social Media Content and Graphics

Social Media Cards

Sharable social media cards that highlight how the census benefits communities.

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Supporting Self-Response in the 2020 Census

Supporting Self-Response in the 2020 Census

Explains how partners can help people respond to the 2020 Census.

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The 2020 Census at a Glance

Provides an overview of the 2020 Census, 2020 Census milestones, and the U.S. Census Bureau and its programs.

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Trust & Safety One-Pager

Help protect the 2020 Census count by reporting inaccurate, suspicious, or fraudulent information you read, hear, or spot online.

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Component ID: #ti1508862627

 

  


Why Your Company Should Become a 2020 Census Official Partner

Why Your Company Should Become a 2020 Census Official Partner

Provides more information on partnerships and why your company should become a partner.

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Why Your Foundation Should Become a 2020 Census Official Partner

Why Your Foundation Should Become a 2020 Census Official Partner

Provides more details about partnerships and why your foundation should become a partner.

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Customizable Social Media Content and Graphics

Winter 2020 Partnership Social Media Guide

Social media content for use by partners and stakeholders to help raise awareness of the 2020 Census. A PDF is also available for reference.

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